AI Insights · Timothy · January 2022
Top 5 Music and Audio Apps Performance in Middle East Q4 2021
In Q4 2021, the top Music and Audio apps in the Middle East experienced varied performance trends. Highlights include significant revenue for StarMaker and steady active user growth for Anghami.
In Q4 2021, the top five Music and Audio applications on a unified platform in the Middle East showcased diverse performance trends. Here's a closer look at their weekly downloads, revenue, and active user metrics.
StarMaker: Sing Karaoke Songs had a notable quarter. Weekly revenue peaked at approximately $134.5K in early October before experiencing a gradual decline to around $89.4K by mid-December. The app saw a resurgence in the last week of December, reaching $123K. Downloads showed a steady increase, peaking at 39.3K in the final week of December. Active users fluctuated throughout the quarter, starting at 171.2K and ending with a slight dip to 147.4K.
Anghami: Play music & Podcasts also performed well. Weekly revenue initially dropped from $65.3K to $45.5K in October but rebounded to $61.9K by the end of December. Downloads remained relatively stable, with a peak of 42.3K in mid-December. Active users showed a slight decline, starting at 1.07M and ending the quarter at 1.03M.
WeSing - Karaoke, Party & Live saw varied trends. Revenue peaked at $15.1K in late October before declining to $4.4K by the end of December. Downloads surged to 33.6K in early December, while active users grew steadily, peaking at 33K in mid-December.
Smule: Karaoke, Sing & Record maintained a stable revenue stream, peaking at $17.9K in late December. Downloads fluctuated, peaking at 15.4K in mid-November. Active users saw a steady increase, reaching 46.1K in mid-November before tapering off to 37.6K by the end of December.
Ultimate Guitar: Chords & Tabs experienced consistent performance. Weekly revenue peaked at $5.4K in late November, while downloads remained stable, with a peak of 1.5K in the final week of December. Active users hovered around the 15.7K mark throughout the quarter.
These insights, powered by Sensor Tower, provide a snapshot of the dynamic performance trends of Music and Audio apps in the Middle East during Q4 2021. For more detailed insights, visit Sensor Tower.
